SOLD! Online Business – Foam Filled Furniture

Sensory foam-filled pods, a more luxurious and purposeful alternative to a bean bag. Designed for comfort the product is filled with a recycled, high-density foam blend and has a specialised sensory outer cover.

Diversified customer base includes households, leading furniture/ bedding retailers, schools, special needs communities, NDIS providers, and corporate offices.

Recommended and purchased by Occupational Therapists, Speech Therapists, Physiotherapists, Psychologists, Schools (including Special Development and Specialist Schools), Respite Centres, Disability Providers, and Early Intervention Organisations.

• The best quality foam-filled furniture on the market
• Products are sold through the online store, via a handful of Australia’s largest retail stores (Forty Winks, Snooze, etc), and into the special needs community
• Consistent Gross Profit Margin 70% (avg over last 3 years)
• An easy to operate and simple 5-day per week business. One full-time owner and just one part-time employee
• All products sourced from a manufacturer in China, very strong relationship formed with this factory over time and solid working relationship with the key personnel
• Can be located and operated from anywhere in Australia
• Strong social media following (Facebook 24k followers, Instagram 4.7k followers)
• Ideal business for two partners or for an established business looking to grow through acquisition
• Current owners are selling to start a new chapter, a lifestyle decision more than anything

The outgoing owner is willing to provide one month of support and training after purchase if required. A mutual agreement on the level of training and assistance can be agreed between the parties prior to settlement.

Purchased by the current owners in 2015, the business has grown from $280,000 to $1,800,000 in Sales per annum. To take the business to the next level will require energy and enthusiasm that the current owners simply do not have (plus staff and systems and procedures and planning…).

This is an exciting opportunity for an established business, possibly with an existing national footprint and/or more established corporate infrastructure, to purchase and leverage off a brand that is the market leader.

Asking Price: The asking price is $2,700,000 inclusive of SAV (approx $150,000)